I was considering how to publish my ideas about AI and human judgment on LinkedIn.
I asked AI about posting frequency, themes, and content structure.
The answer was well organised:
Post two or three times a week.
Limit the number of themes.
Move from story to analysis to practical advice.
Develop one topic across several posts.
It was a reasonable plan.
But something felt wrong.
A person seeing one of my posts for the first time would not know who I was.
They would not yet understand my background or share my concerns.
If such a person suddenly saw a post saying,
“Human judgment is essential in the age of AI,”
they might simply ask:
Who is this person?
Why is he saying this?
Why should it matter to me?
The AI had designed a content structure.
It had not fully considered why someone would want to continue reading.
People do not follow information alone.
They also follow the person behind it.
They want to understand what that person notices, questions, and is trying to discover.
This is also why imperfect or unpredictable content can sometimes attract more attention than polished, exemplary work.
People become curious.
They want to offer advice.
They want to see what happens next.
The AI’s proposal was not wrong.
Posting regularly and limiting the themes were both sensible.
But it was a plan for producing posts, not a plan for building a relationship with readers.
So I began to see the process differently:
A reader first encounters an idea.
Then feels a small connection.
Then checks who is speaking.
Then sees another post.
Only later does trust begin to form.
LinkedIn can be the place of first contact.
This JOURNAL can be the place where the thinking, examples, and doubts are explored in greater depth.
The AI answer was logical.
But it was incomplete.
To make it useful, I had to identify what it had overlooked.
Perhaps the most important question is not:
“Is this AI answer correct?”
It may be:
“What is still missing from this answer?”
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